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Culture & Tradition in Brunico

The narrow lanes of the capital of the Val Pusteria-Pustertal valley tell of deeply rooted traditions and a fine feeling for the fun and beautiful things in life. Brunico-Bruneck is home to a lively people that is in no way averse to customs and festivals, and with their open and joyfully creative manner, they fill the small city in the mountains with a very special charm.  

Where the vineyards end, it is hops and malt that take charge.  In spite of its modest size, the city of Brunico once boasted two brewhouses at the same time: the Kirchberger Brewery and the Sternberger Brewery, both of which brewed delicious beer at a very central location on via Centrale-Stadtgasse.  


Today, Rienzbräu continues this tradition with Brunico beer that not only enjoys great popularity as a local specialty, but has also already brought home coveted awards and recognitions at international competitions. 

Things are of course traditionally merry in and around Brunico with the local festivals. Every two years, the town puts on the big City Festival, at which a grand procession with bands, floats, thigh-slapping folk dancers, and Goaßlschnellern [ceremonial whip-toting goat-drivers] provides the setting for delicious local food and drink.

And speaking of which: anyone who has been particularly taken by the Val Pusteria cuisine absolutely should not miss the Kuchen-Krapfen-Knödelfest, a celebration of cakes, fritters, and dumplings, which is held every August in Gais. 

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